One service request
3 actions
Identify the customer, retrieve the cases, and add the comment.
Official rate card updated
Salesforce Flex Credits, translated into dollars.
See what every published action, prompt, voice operation, speech service, Personalization decision, and Data 360 meter consumes. Then use the scenarios and calculator to connect those unit prices to work your team actually does.
Published case-management exampleFlex Credit draw
60 credits
3 actions × 20 production credits.
US list price
$0.30
Per request at $0.005 per Flex Credit.
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Send the use case and expected volume. GAT will map the likely action path and tell you which inputs still need measurement.
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The new card puts more than Agentforce actions in the same pool.
The August card covers Agentforce, Help Agent resolutions, Speech Foundations, Data 360, and Personalization. It also lists Customer 360 record operations and process invocations as TBA, which means those two rates should not be guessed into a budget.
Salesforce Flex Credits Rate Card, August 18, 2026Open PDF ↗One action can answer, update, or complete work.
Salesforce shows each of the first two examples as one action. Under the current production multiplier, either one uses 20 Flex Credits, which is $0.10 at published US list price. Digital Wallet then reports consumption by usage type.
Answer with approved knowledge
One Agentforce action in Salesforce's pricing example.
Update a customer record
One Agentforce action in Salesforce's pricing example.
Track the drawdown in Digital Wallet
Salesforce's illustrated consumption view, grouped by usage type.
Images are published by Salesforce on its Agentforce pricing page. Actual Agentforce configuration, permissions, and Digital Wallet data depend on the customer org.
Agentforce actions, prompts, voice, and resolutions
Every row pairs Salesforce's multiplier with the equivalent US list-price cost. An action is metered when it runs, including an action called through deterministic agent logic.
Usage typeUnitProductionSandbox
Standard action
Agentforce actions
Per action run
Custom action
Agentforce actions
Per action run
Standard voice action
Agentforce Voice actions
Per action run in a voice conversation
Custom voice action
Agentforce Voice actions
Per action run in a voice conversation
Starter prompt
Bring Your Own Large Language Models
Per prompt run
Basic prompt
Salesforce-enabled foundational LLMs
Per prompt run
Standard prompt
Salesforce-enabled foundational LLMs
Per prompt run
Advanced prompt
Salesforce-enabled foundational LLMs
Per prompt run
Help Agent resolution
Help Agent resolutions
Per resolved interaction
Speech Foundations and Personalization
These meters use hours, characters, or decisions instead of agent actions. Keep them separate in a forecast so an action count does not hide another consumption stream.
Usage typeUnitProductionSandbox
Speech to text
Speech Foundations
Per hour of transcription
Text to speech
Speech Foundations
Per 1 million characters
Translation
Speech Foundations
Per 1 million characters translated
Usage typeUnitProductionSandbox
Personalization decisioning
Personalization
Per 1,000 decisions
Data 360 production tiers and sandbox rates
Production tiers reset on the first day of each calendar month for each usage type. Tier 2 begins after 300,000 credits, Tier 3 after 1.5 million, and Tier 4 after 12.5 million. Sandbox rates are flat.
| Usage | Unit | Base | Tier 2 | Tier 3 | Tier 4 | Sandbox |
|---|---|---|---|---|---|---|
| Data 360 Prep | Per 1 million rows processed | 40 cr$0.20 | 32 cr$0.16 | 16 cr$0.080 | 8 cr$0.040 | 32 cr$0.16 |
| Data 360 Unification | Per 1 million rows processed | 75,000 cr$375.00 | 60,000 cr$300.00 | 30,000 cr$150.00 | 15,000 cr$75.00 | 60,000 cr$300.00 |
| Data 360 Segmentation | Per 1 million rows processed | 50 cr$0.25 | 40 cr$0.20 | 20 cr$0.10 | 10 cr$0.050 | 40 cr$0.20 |
| Data 360 Activation | Per 1 million rows processed | 60 cr$0.30 | 48 cr$0.24 | 24 cr$0.12 | 12 cr$0.060 | 48 cr$0.24 |
| Data 360 Zero-Copy Sharing-Out | Per 1 million rows shared | 60 cr$0.30 | 48 cr$0.24 | 24 cr$0.12 | 12 cr$0.060 | 48 cr$0.24 |
| Data 360 Queries | Per 1 million rows processed | 3 cr$0.015 | 2.4 cr$0.012 | 1.2 cr$0.006 | 0.6 cr$0.003 | 2.4 cr$0.012 |
| Data 360 Unstructured Processing | Per megabyte processed | 150 cr$0.75 | 120 cr$0.60 | 60 cr$0.30 | 30 cr$0.15 | 120 cr$0.60 |
| Data 360 Intelligent Processing | Per megabyte processed | 600 cr$3.00 | 480 cr$2.40 | 240 cr$1.20 | 120 cr$0.60 | 480 cr$2.40 |
| Data 360 Streaming Pipeline | Per 1 million rows processed | 3,500 cr$17.50 | 2,800 cr$14.00 | 1,400 cr$7.00 | 700 cr$3.50 | 2,800 cr$14.00 |
| Data 360 Real-Time Pipeline | Per 1 million combined events, API calls, and actions | 250,000 cr$1,250.00 | 200,000 cr$1,000.00 | 100,000 cr$500.00 | 50,000 cr$250.00 | 200,000 cr$1,000.00 |
| Data 360 Code Extension | Per compute unit | 40 cr$0.20 | 32 cr$0.16 | 16 cr$0.080 | 8 cr$0.040 | 32 cr$0.16 |
Customer 360 record and process rates are still TBA
The card lists Salesforce record operations such as create, read, update, and delete, plus process invocations such as Flow and Apex, without a multiplier. Treat them as an open pricing input until Salesforce publishes the rates that apply to Headless 360 usage.
Moving rows is nearly free. Resolving identities is not.
The Data 360 table rewards reading it by cost order rather than row order. Batch movement and queries price in fractions of a cent per million rows, while identity resolution, streaming, and real-time ingestion carry the budget. Every figure below is the base-tier multiplier at published US list price.
Priced to be used freely
- Prep: $0.20 per million rows processed
- Segmentation: $0.25 per million rows
- Activation: $0.30 per million rows
- Queries: about $0.015 per million rows
At these rates a batch pipeline over tens of millions of rows a month totals a few dollars. Volume alone rarely creates a Data 360 bill.
Priced to be planned
- Unification: $375 per million rows processed
- Streaming Pipeline: $17.50 per million rows, about 87 times batch Prep
- Real-Time Pipeline: $1,250 per million combined events, API calls, and actions
- Unstructured processing: $0.75 per megabyte, about $750 per gigabyte of documents
These four usage types decide whether the free entitlement lasts a year or a week. Turn them on deliberately, never by default.
Unification bills on every job run, so cadence is the lever
Identity resolution is billed on rows processed, and each run processes rows again. A daily job over the same 100,000 source rows processes about 3 million rows in a month, while the same job weekly processes about 400,000. Setting the cadence to match how fast the data actually changes moves this line item more than any other decision.
What changed between the February and August cards
The Data 360 multipliers are unchanged from the February 2026 card. Personalization and Help Agent resolutions are new sections, and the Customer 360 Platform section now lists Salesforce record operations and process invocations for Headless 360 on the official card for the first time, still without published multipliers. Metered record operations are on the card before they have a price, which is exactly the kind of line to watch before committing an architecture to them.
A rate is useful only after the action path is visible.
Run the calculator for a directional range, or send the workflow and GAT will map the calls, retries, testing, and other meters that belong in the forecast. If you are still sizing the decision rather than a single workflow, start with what Agentforce costs per month.
Platform Login and Dev Credits: the other rate card
Salesforce publishes a second, much shorter rate card for a credit pool bundled with certain Salesforce Services. It is not part of the Flex Credits pool on this page, and the two do not mix: your entitlement quantity sits in the Usage Details table on the Order Form, and the credits expire at the Order End Date with no rollover.
| Usage type | Multiplier | What that means |
|---|---|---|
| Daily Unique Logins | 50 | Each user counts once per day: the first login that day consumes 50 credits, and later logins by the same user consume nothing. |
The full published card, last updated October 2024. Salesforce notes usage types and multipliers may change.
No dollar conversion is published for this pool.
Unlike Flex Credits, this card carries no list price per credit, so the budget is the entitlement quantity on your Order Form. To plan it, count the people who touch the platform app on a working day, multiply by 50, and compare that monthly total against the entitlement before the Order End Date.
Open the official PDFFive Salesforce scenarios, action by action
These are Salesforce's published examples restated as action paths. Expand each scenario to see what runs, how many credits the monthly volume consumes, and the equivalent US list-price cost.
Customer self-service: order status20 order-status requests per day for 30 days+
- Authenticate customer from email
- Retrieve customer order details
↓
Per request
2 actions
40 credits · $0.20
Monthly credits
24,000
Monthly list price
$120
Service: case management100 users, 3 cases per day, 20 working days+
- Identify customer by email
- Get all cases for contact
- Add case comment
↓
Per request
3 actions
60 credits · $0.30
Monthly credits
360,000
Monthly list price
$1,800
Field service: appointment scheduling10 reps, 3 appointments per day, 20 working days+
- Identify customer by email
- Get work types
- Get appointment slots
- Get appointment slots again
- Answer with knowledge
↓
Per request
5 actions
100 credits · $0.50
Monthly credits
60,000
Monthly list price
$300
IT support: employee onboarding20 new employees asking 5 questions each month+
- Answer question with knowledge
↓
Per request
1 actions
20 credits · $0.10
Monthly credits
2,000
Monthly list price
$10
Voice service: reservation changes300 calls per month+
- Identify customer by email
- Answer with knowledge
- Get reservation time slots
- Finalize reservation
↓
Per request
4 voice actions
120 credits · $0.60
Monthly credits
36,000
Monthly list price
$180
Replace Salesforce's volume with yours
The calculator loads the same scenario assumptions, then lets you change monthly requests, actions, retries, sandbox tests, voice calls, and prompt runs.
The architecture determines the total, not the sticker price.
Four decisions usually move the estimate more than the difference between a text action and a voice action.
Count successful paths and exception paths
One polished demo is not a forecast. Include retries, fallback actions, missing-data branches, and the test traffic required to keep the agent reliable.
Keep deterministic work out of the reasoning loop
A form, Flow, or workflow can be the better choice when the job follows fixed rules. Agentforce is most useful when Salesforce context, permissions, and bounded reasoning materially simplify the work.
Design actions around business transactions
A coherent action that completes one business transaction usually consumes less and fails less often than a chain of chatty field-level actions.
Reconcile the model with your Order Form
List price is a common comparison unit, not a promise about your bill. Check entitlements, licenses, expiration, contracted rates, and the org's Digital Wallet.
Let the business workflow choose the architecture.
GAT will tell you when Agentforce has a platform advantage and when a form, Flow, n8n workflow, or conventional application is the cleaner answer.
Bring one workflow and leave with the numbers that matter.
In 30 minutes, we can identify the likely action path, the unknowns that need measurement, and whether Agentforce is the right execution environment.
- The normal, retry, and high-usage paths
- Production, sandbox, prompt, voice, and data meters
- The human approvals and operational controls the build needs
Prefer to send the workflow first?
Include the business task, expected monthly volume, and the systems the agent must read or update.
By submitting, you agree that GAT Solutions may contact you about this request. We do not sell your information.
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Flex Credits questions, answered directly
How much does one Salesforce Flex Credit cost?+
Salesforce publishes a US list price of $500 per 100,000 Flex Credits. That equals $0.005 per credit before contracted pricing, included entitlements, or other product charges.
How much does an Agentforce action cost?+
A standard or custom text action uses 20 Flex Credits in production and 16 in a sandbox. At published US list price, that is $0.10 in production and $0.08 in a sandbox.
How much does an Agentforce Voice action cost?+
A standard or custom voice action uses 30 Flex Credits in production and 24 in a sandbox. At published US list price, that is $0.15 in production and $0.12 in a sandbox.
Are testing and preview free?+
Building in Agentforce Builder is not itself metered, but preview, live testing, Testing Center, Grid, and sandbox execution can consume credits. Budget testing from the action path, not from the number of test cases alone.
Do Flex Credits roll over?+
No. Salesforce states that Flex Credits must be used before the Order End Date in the Usage Details table on the Order Form and that rollover is not permitted.
What does not count as an Agentforce action?+
Salesforce Help says utilities such as escalation to a representative, setting variables, and transitions to another topic are not billed as agent actions. The actions that retrieve information or perform work are billed when they run.
How much does Data 360 cost per million rows?+
At base tier and published US list price: Prep is $0.20, Segmentation $0.25, Activation $0.30, and Queries about $0.015 per million rows processed. Unification is the outlier at $375 per million rows, the Streaming Pipeline is $17.50 per million, and the Real-Time Pipeline is $1,250 per million combined events, API calls, and actions.
What is Data 360 Unification billed on?+
Rows processed, and every identity resolution job run processes rows. A job that runs daily over the same 100,000 source rows processes about 3 million rows in a month, while a weekly cadence processes about 400,000. Run cadence, not data size, is usually the cost lever.
How do the Data 360 production tiers work?+
Each usage type steps down through four rates as its monthly credit consumption grows: Tier 2 after 300,000 credits, Tier 3 after 1.5 million, and Tier 4 after 12.5 million. The count resets on the first day of each calendar month, and sandbox usage bills at a flat rate with no tiers.
How much do Help Agent resolutions and Personalization cost?+
A Help Agent resolution uses 400 Flex Credits per resolved interaction, which is $2.00 at published US list price. Personalization decisioning uses 100 credits per 1,000 decisions, which is $0.50 per 1,000, or $0.0005 per decision.
What is the Platform Login and Dev Credits rate card?+
A separate Salesforce rate card for a credit pool bundled with certain Salesforce Services. It publishes one usage type: a Daily Unique Login consumes 50 credits. The entitlement quantity sits in the Usage Details table on your Order Form, the credits expire at the Order End Date with no rollover, and the card publishes no dollar conversion. It is not part of the Flex Credits pool.
Is the Agentforce rate card the same as the Flex Credits rate card?+
Yes. Since the August 2026 card, Agentforce actions, prompts, voice actions, and Help Agent resolutions are priced inside the Flex Credits Rate Card, so a search for the Agentforce rate card lands on the same document this page translates.
Why can the actual Salesforce bill differ from this page?+
Your Order Form can include negotiated rates, allowances, licenses, or product-specific rules. Data 360, Speech Foundations, Personalization, and other services can also introduce separate meters. Digital Wallet is the authoritative org-specific usage view.
Official sources
Verified August 19, 2026. Salesforce can change rates, tiers, entitlements, and product requirements. Confirm the current documentation, Order Form, and Digital Wallet before purchasing or approving a budget.
GAT Solutions is an independent Salesforce consulting partner. This page is planning guidance, not a Salesforce quote.