Revenue Operations
SaaS and growth teams run on leads, pipeline, and the numbers behind both. We wire the whole go-to-market stack into Salesforce so routing is instant, attribution is trustworthy, and nothing waits on a human noticing.
The pattern we keep seeing
Marketing pays for the lead, then it sits. By the time someone picks it up the prospect has spoken to a competitor. Routing that depends on a human noticing is not routing.
Marketing automation, enrichment, the dialer, outreach tools: each one works, none of them agree. Reps re-type what the systems already know.
Two systems both claim credit for the same deal, so leadership trusts neither. Budget decisions get made on vibes instead of numbers.
Proof
Every number here is from our client work or our own product. References available in review.
$10K → $1M/mo
A services business grew monthly revenue from $10K to $1M on the systems we designed and operated: leads routed to the right person immediately, follow-up that happens whether or not anyone remembers, and numbers leadership can act on.
36×
Nothing changed about where the leads came from. We rebuilt what happened after they arrived (who picks them up, how fast, and what happens if no one does) and conversion multiplied 36 times.
+50%
Follow-up stopped depending on someone remembering. The team converted 50% more leads from the same spend.
Mapped first
A cybersecurity SaaS company handed us the org their revenue ran through: built fast over years, by people who had left, with no documentation and nowhere safe to test. We mapped the whole thing before changing anything, and the mapping is what paid off: two rival systems were both deciding where credit for a deal went, two more were both assigning owners to the same records, and live buttons on their pages pointed at automation that had been switched off. They got those conflicts resolved and a written source of truth their next hire can actually read.
How we help
The whole GTM stack wired into Salesforce: routing, enrichment, CTI, attribution, pipeline automation.
Explore →Deal alerts and revenue notifications in Slack and Teams, the moment they happen.
Explore →AI working your pipeline inside the real org: summaries, hygiene, next steps. Guardrails included.
Explore →How engagements run: the audit (discovery and scope) → the build → then either we run it with you as ongoing ownership, or we hand it off to your team, documented.
Series A-C deep dive
Scaling a SaaS revenue team? The dedicated startup page covers pipeline architecture, routing, and the systems behind a $10K to $1M/mo growth run.
Explore →From the revenue operations lane
Agentforce vs n8n, Zapier and Make: an honest comparison of cost, control, and reach, and how to tell which one your problem actually needs.
How to build Salesforce lead routing that gets every lead to the right person fast, holds them accountable for it, and tells you when a lead falls through.
Working patterns for revenue operations, support, administrators, and leaders, with the connection and governance choices made explicit.
The Salesforce + AI Audit
